Money Maker Membership  ◆  Weekly voice notes  ◆  300+ trainings  ◆  Monthly live masterclass  ◆  Private community  ◆  Money, finance & tax  ◆  Money Maker Membership  ◆  Weekly voice notes  ◆  300+ trainings  ◆  Monthly live masterclass  ◆  Private community  ◆  Money, finance & tax  ◆ 
Why I built this

I was the accountant who was brilliant with everyone's numbers except her own.

I had almost 15 years in finance behind me as a qualified accountant. I knew the numbers cold. And I was charging £15 an hour.

I was so avoidant with my own worth that I stayed stuck below the income I needed to come off Universal Credit. Me. The accountant.

That's when it clicked. Financial confidence has three pillars: money, finance and tax. My qualifications had finance and tax covered. The gap was money: pricing, self-worth, actually asking to be paid what I'm worth.

MoneyPricing, worth, sales. The gap I had to close myself
FinanceQualified expertise
TaxQualified expertise

Once I closed that gap, everything moved.

£6ka year
→
Six figuresa year
Gemma Heard in a pink jumper, talking to camera
Every stage
How I serve women in business

From your first year to seven figures, I've got a seat for you.

You are here

The Money Maker Membership

£0 to £25k months

Weekly money, finance and tax coaching in your pocket, for any woman at any stage who wants to stay consistent with her money.

Mentorship

The Wealth Academy

£5k to £25k+ months

My mentorship programme for established women ready for a full financial identity shift, built on my W.E.A.L.T.H. framework.

12 months of the Money Maker Membership FREE is included when you join
Explore the Wealth Academy
1:1 for 7 figures

The Strategic CFO Partnership

£25k+ months · multi six & seven figures

My 1:1 trusted financial partnership for seven-figure and multi-six-figure business owners who want me right inside their numbers.

Explore the CFO Partnership

Whether you're a startup, multi six or seven figures, the difference between making it and breaking it is the same thing: how you act, feel and behave with your money, finance and tax, in your business and your life.

Why it's a membership

Consistency is what sets you free.

You can read every money book going and still not change a thing. You're not going to pick up a rulebook on how to behave with money and become a different woman overnight.

Change comes from integration and consistency. That's the psychological support most of us never get with our money, and it's exactly what this membership was built for.

Every week I give you the money, finance and tax know-how, plus a question to take back into your own business and your own life. You learn more about yourself, find the solutions that fit you, and I'm right there guiding you while you do.

At the gym

A personal trainer keeps you showing up.

With your money

A coach keeps you consistent.

Member message: I love Gemma's blend of manifesting woo with hard numbers, it's exactly what I need
From the Money Maker community chat
Gemma Heard in a pink jumper recording a voice note on her phone
What's inside

Everything you need to feel confident with your money, without another course you'll never finish.

Every week

Money-making voice notes

A short, focused voice note from me each week. Listen on the school run or between clients, then take one simple action that puts money back in your pocket.

On demand

300+ trainings

Money, finance and tax, all in one library. Pricing, profit, cash flow, expenses, tax pots and more. Search it when a question comes up and get the answer from a qualified accountant.

Every month

Live CEO Finance Masterclass

Join me live once a month for a deep dive on the money topic that matters right now. Bring your questions. Watch the replay if life gets in the way.

Any time

Private Telegram community

A safe, supportive group of women building wealth on their own terms. Share your wins, ask the questions you'd feel daft asking anywhere else, and get cheered on.

Gemma Heard sitting in a white chair, recording on her phone
Made for a full diary

Short. Focused. Easy to actually keep up with.

You don't need to block out a weekend or open a scary spreadsheet on day one. Every voice note is short and gives you one thing to do. Do it, and you're already ahead of where you were last week.

  • Find the hidden money already sitting in your business
  • Know what to put aside for tax, so the bill never shocks you again
  • Charge what you're worth and feel good about it
  • Make money decisions without second-guessing yourself
Member message: I love listening to the messages and I love they are short and focused! I used to be in memberships where messages were 15-25min daily and it became hard to digest!
From the Money Maker community chat
Wins
Money Maker wins

Straight from the Money Maker community chat.

Member message: the property has been offered to us. Getting clear with my numbers, taking inspired action, then some woo with the power of visualisation has helped to manifest this for me
She got the property
Member message: Im upping my prices tomorrow after not charging my worth for so long
Prices up
Member message: My biggest invoice to date!
Biggest invoice yet
Member message: I never done my numbers like this before and I found seeing it in black and white is so powerful!
Numbers in black and white
Member message: For the first time in forever I feel like I can keep my energy around money STABLE. Buzzin!!
Money energy, stable
Member message: The voice note have already been incredible, excited for what's to come
New member
Member message: Just reading this group makes me feel better
The community
Meet your financial wingwoman

Two steps ahead of you, on the same road.

Money is my lived experience. Finance and tax are my qualified expertise. No mindset coach has the qualifications, and no accountant has lived the money shame. I've got both, and I bring both to every voice note.

Today I run an award-winning accountancy practice in Cornwall and coach women right across the UK. I've 10x'd my own rates, and I've helped more than 1,000 women with their businesses.

Qualified accountant, 20+ yearsAward-winning practiceAAT Past President's Award 2024FSB Awards top 7 of 33,000
Gemma Heard laughing in a pink jumper
Invitation
Your invitation

Come and be a Money Maker Queen.

The Money Maker Membership
£47/ month
  • A money-making voice note from me every week
  • The full library of 300+ money, finance and tax trainings
  • The live CEO Finance Masterclass every month, plus replays
  • The private Money Maker Telegram community
Join the Money Makers£47 a month · cancel anytime

Instant access. Cancel anytime, no contract.

Joining the Wealth Academy? 12 months of the Money Maker Membership is included FREE. Explore the Wealth Academy

Questions

Frequently asked questions

Who is the Money Maker Membership for?

Women in business who want to feel confident with their money, keep more of what they earn and stop dreading the tax bill. It works for any industry and any stage: startups, multi six and seven figures, sole traders and limited companies are all welcome.

I'm already in other memberships. Is this different?

I get it, I've been there too. This is the one that covers money, finance and tax, coached by a qualified accountant. And the voice notes are short and focused, so it fits around everything else instead of piling on.

How is this different from the Wealth Academy or the CFO Partnership?

The membership is ongoing weekly coaching that keeps you consistent. The Wealth Academy is my mentorship programme for a full financial identity shift, and it includes 12 months of the Money Maker Membership FREE. The Strategic CFO Partnership is 1:1 support inside your numbers for seven-figure and multi-six-figure businesses.

I'm really busy. How much time does it take?

The weekly voice notes are short, so you can listen while you're doing something else. Each one gives you one action. The trainings and masterclass are there when you want to go deeper.

I'm scared to look at my numbers. Is this still for me?

Yes, babe. Most women who join feel exactly like that. We start small, nobody judges, and you'll be surprised how quickly the fear turns into confidence.

How do I get the voice notes?

Straight to your phone through our private Telegram group, so they're right there whenever you have a minute.

Can I cancel?

Yes, anytime. There's no contract. You keep access for as long as you're a member.

Is there a refund policy?

Because you get instant access to all the content, we don't offer refunds. You can cancel anytime to stop future payments.

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